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Breakthrough Success

Wondering how to hit the breakthrough you've been looking for in your business and life? Breakthrough Success has you covered with one interview every Wednedsay where Marc discovers what makes influencers tick. Heavy hitters like Seth Godin, Ray Edwards, Bob Burg, John Lee Dumas, Mike Michalowicz, Neil Patel, Kim Garst, and many others have shared their experiences with achieving Breakthrough Success and accumulating remarkable growth. Breakthrough Success is for entrepreneurs, marketers, and business owners who want to build their own business empires and enjoy the merits of life beyond work as well.
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Feb 5, 2018

Kyle Gray has helped dozens of startups and small businesses succeed in content marketing. He writes content that educates entrepreneurs on how to grow their businesses with content marketing, manage remote teams, and scale up their businesses. Kyle got his start as the content manager for WP Curve. He helped the startup grow to nearly 1 million in annual recurring revenue.

 

Quotes To Remember:

“People aren’t aware that you exist and they need to know that you exist.”

“You can’t just create one piece of content that’s going to do all of the jobs.”

“We got to understand the different goals at the different stages and be able to create content that is appropriate for all of those goals.”

“There is a kind of journey on figuring out who the best customer is.”

“Storytelling impacts every level of your life.”

 

What You’ll Learn:

  • What are the stages associated with the buyer’s journey
  • Creating content based on every stage of the buyer’s journey
  • How to use storytelling in creating content
  • How to attract potential customers into the buyer’s journey

 

Key Links From The Show:

Kyle’s Site

AdEspresso

Advance Your Reach

Self Publishing School

WP Curve

 

Recommended Books:

The Story Engine by Kyle Gray

The Obstacle Is the Way by Ryan Holiday

Scientific Advertising by Claude C. Hopkins

Progression by Sebastian Marshall

 

Support Breakthrough Success On Patreon

Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience.

I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success.

You can support Breakthrough Success by going here.

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