Chris Dayley is a digital marketing expert with a passion for helping businesses succeed online. After spending years driving traffic through SEO and digital marketing efforts, Chris turned his attention to the user experience of websites to see if he could influence traffic to convert better. He merged his Conversion Optimization company with Disruptive Advertising, where he currently works as VP of site testing and optimization.
Quotes To Remember:
“Anyone that’s done SEO in the past, knows that it takes a really long time.”
“How are you building value so that someone wants to take action today?”
“What could be distracting people from the call to action?”
“80% of ads that are shown, don’t receive a conversion.”
“Traffic is meaningless if it doesn’t convert.”
What You’ll Learn:
Key Links From The Show:
Chris’s Twitter
disruptiveadvertising.com/guide
Hotjar.com
Recommended Books:
The 4 Hour Work Week by Timothy Ferriss
Freakonomics by Steven Litt & Stephen Dubner