Info

Breakthrough Success

Breakthrough Success is the podcast for entrepreneurs who are looking for digital marketing strategies, personal development, and actionable tactics to grow their businesses. We cover the different ways to gain visibility and make money through your work...including podcasting, content marketing, blogging, productivity, self-publishing, coaching, virtual summits, affiliate marketing, and more. Learn how to transform your business into the successful enterprise you know it can be. Guests include Seth Godin, Bob Burg, John Lee Dumas, Mike Michalowicz, Neil Patel, Rory Vaden, James Clear, Perry Marshall, and many others. Each day gets you closer to your Breakthrough Success. Hosted by Marc Guberti, founder of the Content Marketing Plaza
RSS Feed Subscribe in Apple Podcasts
Breakthrough Success
2021
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
July
June
May
April
March
February
January


2016
December
November
October
September
August


Categories

All Episodes
Archives
Categories
Now displaying: 2016
Dec 28, 2016

In our latest episode, I am joined by Tom Corson-Knowles, an entrepreneur, publisher, and author of 20 bestselling books. Listen in as we discuss his career, and as Tom drops some super valuable information on success as a writer.

 

Tom had a different dream than his classmates, and wanted to be successful for his quality of life and to make a change in the world...rather than working crazy hours at a Wall Street cubicle. He had a clear vision and set his sights on it.

 

Tom talks us through his start and how he became a bestselling author. Tom discusses how we should model our way to success and wants us to avoid a devastating mistake most people make when they publish their first book.

 

Wondering how to get people to buy your books? Tom goes deep into this question within the episode. You’ll also hear about “thinking time” and many other lessons that will help you become a more successful author and entrepreneur.

 

Key Links from The Show:

 

www.tckpublishing.com  - Tom’s Publishing Company’s Site

www.ebookpublishingschool.com - a free Video tutorial on publishing

www.publishingprofitspodcast.com - Tom’s Podcast

 

Learn:

 

- Tom’s 3 Keys of Authorship

- How to run a business and still have time to write

- Tom’s best lesson learned during his career

- To model success on those who you consider successful

- How and why to create a great team around you

Dec 6, 2016

On today’s episode, Ramon Ray and I discuss hosting a successful event. As someone who constantly wants to bring people together, Ramon has made a truly interesting career out of hosting events, that is if he isn’t speaking at an event or running Smart Hustle Magazine. 

 

Starting from the ground up, Ramon grew the size of his events depending on what he saw was appropriate, and has made good on his decisions when planning for each event. He takes us through what he considers the “5 broad buckets” of planning to host an event, and what he thinks is a strong marketing plan. 

 

We chat about the ups and downs Ramon has faced, and he explains that he even still goes through this process today, and what it is that he does to stay motivated and creative during those bad times. We are fortunate to hear an interesting and comprehensive insight into the world of events. 

 

Listen in to hear why Ramon compares planning events to having a baby, and the best lessons he learned during his career.

 

 

Key Links from the show:

www.ramonray.com - Ramon’s Personal Site

www.smarthustle.com - Ramon’s magazine

 

Learn:

- Ramon’s advice for breaking through

- Ramon’s tips for putting on an event on a shoestring budget

- How to get good speakers at your event

- Why planning and building in time to market is key

- Ramon’s inspirational quote

 

Nov 30, 2016

Seth Godin has been my role model since the very early stages of my entrepreneurial journey. I am privileged to have had the opportunity to interview him for my podcast. 

 

In case you don’t know him, he’s a 18-time bestselling author (Purple Cow and The Dip being my two favorites…it’s too hard to even think about ranking them though) who founded many great companies like Yoyodyne and Squidoo. I came across Seth’s content during my Squidoo days, and during my time on Squidoo, I learned a lot of what I know now. I attribute my time on Squidoo as a critical phase of my journey.

 

Seth has been an entrepreneur for 40 years. While he’s an entrepreneurial superstar now, he didn’t have that status early in his career. His books were rejected 800 times, and through this rejection, he learned that enthusiasm over criticism is a must. Seth talks about that, why it’s important to look at what you can offer the world, how you can help solve problems, and much more.

 

And his inspirational quote is quite fascinating. That will be revealed in the episode.

 

 

Key Links from the Show:

http://sethgodin.typepad.com/seths_blog/2009/04/first-ten-.html - Seth’s mentioned blog post

http://www.yourturn.link/ - Seth’s recent Book

http://sethgodin.typepad.com/ - Seth’s Blog Posts

 

Learn:

- 3 Tips for marketing yourself and your products better

- Seth’s thoughts on achieving a breakthrough

- Why it’s important to watch people

- To not rush or expect everything at one

- Why “90% of success is showing up”

Nov 23, 2016

On today’s show, I chat with Rob Cubbon, a successful Amazon author, personal development guru, and entrepreneur. From being stuck in an office job in 2006, Rob now enjoys a happy, enjoyable lifestyle. In this episode, he takes us through how he got from the past to present day. 

Rob joins Marc to discuss his unique take on business, and why he strives to make his life as interesting and enjoyable as possible, while growing his personal brand. 

A key component of Rob’s life is to enjoy things, and enjoy the present moment, as much as being engrossed by goals and targets.

Rob takes personal branding seriously, and shares with us why he finds it just so important and key to his success. Listen in to hear about Rob’s unique journey, and as always, our guest’s favorite quote!

 

Important links from the show:

www.robcubbon.com - Rob’s Website

www.robcubbon.com/freecourses -  Rob’s free courses

www.robcubbon.com/free - Rob’s free eBooks

 

Learn:

—Why growing an email list is so key to growth

—The importance of personal branding

—Advice for budding entrepreneurs 

—3 Tips for transitioning from being employed to leaving and working on your own project

—Rob’s favorite inspirational quote

Nov 9, 2016

On today’s episode, we are joined by Aaron Walker, a successful entrepreneur focused on personal development. From turning over stores, getting bought out by Fortune 500 Companies, and delving into construction, Aaron has led a career of variety before deciding to give back to others. Listen in to hear why he decided to give back.

 

Aaron and Marc sit down to discuss the interesting and insightful journey Aaron has taken in his career (and his retirement!). Starting out small, and growing businesses to giant proportions, Aaron quickly moved from a humble starting point to one sought after by the biggest companies, but quickly became bored. Aaron talks us through the moves he made after that to feel like he lives his life with purpose and to do what he didn’t know he could so well: help others. After an unfortunate turn of events, Aaron was left to reconsider life and what it offered him, or more importantly others. 

 

We are lucky to gain insight into the thoughtful, creative mind of Aaron as he strives to pass on his skills and knowledge to those that might need it most. We hear how and why Aaron loves helping others become great, and why he always strives to go over and above, always more than the minimum. As a truly selfless individual, Aaron is a stand-out role model, and we are blessed to be able to understand how he came to be in this position.

 

As always we are treated to our guest’s favorite quote, along with a free gift left for the listeners.

 

Key Links from the show:

www.viewfromthetop.com - Aaron’s website

www.veiwfromthetop.com/breakthroughsuccess -Aaron’s free gift he mentioned in the episode

https://twitter.com/VFTCoach - Aaron’s twitter handle

 

Learn:

- Why delaying personal gratification for the advancement of others is important

- Why building relationships intentionally is key

- Aaron’s advice for trying to breakthrough

- Why it’s important to spend 10% of your income on personal development

- Why meeting peoples’ needs rather than making sales is crucial

Nov 2, 2016

On today’s show, I interview 4-time best selling author and super successful entrepreneur: Mike Michalowicz. As someone who was stuck in a job he hated, and a life that didn’t quite work him, Mike strived to change his outcome. He suddenly left his job and pursued the path of entrepreneurship. With all that knowledge garnered over years of hard work, Mike gifts us serious nuggets of brilliant insight and information throughout the episode.

Listen in to hear Mike talk about his journey, driven in large part by fear. He went from knocking on people’s doors to selling his multi-million dollar businesses to Fortune-500 companies and the like. We follow on from that listening to how even the greatest rises to success can be filled with failure and why even after having that great initial success, lifetime success is not guaranteed.

We are fortunate to be given insight into the ups and downs of Mike’s business and how it’s come to be. After we explore those ups and downs, we then hone in on finding the next wave of consumer demand. Mike goes into greater detail about that in his book Surge

There’s references to his other books for any Mike Michalowicz fans. Mike’s high school nickname is also mentioned for any uber fans of this successful entrepreneur. 

I’ve known Mike for a long time during my entrepreneurial journey. I have heard him speak multiple times and gotten to know him very well. It was a pleasure to have him on the show.

 

Important Links from the show:

www.mikemichalowicz.com - Mike’s Personal Site

http://www.mikemichalowicz.com/store — All of Mike’s books (including Surge)

 

Learn:

- Mike’s advice for breakthrough entrepreneurs

- Mike’s favorite inspirational quote

- Why you should prioritize action over information

- 3 tips for spotting the next big wave in consumer demand

Oct 26, 2016

 

On today’s episode, Marc is joined by former studio executive, and writing instructor at NBC: Jen Grisanti. Having spent years working in the entertainment industry under some of the best names in the business, Jen transitioned to running her own consultancy to pass her knowledge on to others. Jen chats to Marc about how it all happened.

 

Listen in to hear Jen discuss why it wasn’t as straight forward as just being able to deliver knowledge to a new audience, and the fear that came along with the new territory. Learning valuable lessons every step of the way, including having to reinvent her methods of delivery, Jen talks us through her journey to successful public speaking and instruction. 

 

Jen quickly saw the void that her skills could fill, and worked hard to provide her unique services to those who could benefit from them the most. We are fortunate to hear valuable advice and tips, from everything including why mental preparation is key, to tips for getting more speaking gigs and even how to find your breakthrough. 

 

Join us in Marc’s latest episode.

 

Important links from the show:

www.jengrisanti.com - Jen’s Personal Site

https://www.amazon.co.uk/Jerry-Weissman/e/B001H6N238/ref=sr_ntt_srch_lnk_1?qid=1476706517&sr=8-1 - Jerry Weissman Books

https://www.amazon.co.uk/Brian-Solis/e/B001KD2V1C/ref=sr_ntt_srch_lnk_3?qid=1476706587&sr=8-3 - Brian Solis Books

https://www.amazon.co.uk/Garr-Reynolds/e/B001I9TU1W/ref=sr_ntt_srch_lnk_1?qid=1476706607&sr=8-1 - Garr Reynolds - Presentation Zen Books

 

Learn:

- 3 tips for getting more speaking gigs

- Advice for breaking through

- Jen’s favorite inspirational quote

- Why preparation is so important

 

Oct 12, 2016

Lifestyle entrepreneur Matt Inglot is driven by his freedom to run his life as he wants. He built a business from the ground up and is now successfully pulling in $20K plus clients, while having the freedom to work on his own terms. 

Matt offers up great advice from breakthrough to scoring high paying and quality clients, and why he feels autonomy is so key to the success of his business.

Matt tells us how he bit the bullet and started again, having already run a successful business, except this time he made sure he knew what he wanted. Now, working from the comfort of his own home, Matt takes time to speak to Marc, and explain his views on how a business should be run. 

Key Links from the show:

www.freelancetransformation.com - Matt’s Site

https://freelancetransformation.com/blog/podcast - Matt’s Podcast

 

Learn:

- To use your skills for success in business

- Why autonomy can be crucial 

- Understanding a goal and having a clear vision

- 3 Tips for scoring high paying and high quality clients

- To take charge of your role to the client

- Matt’s advice for breaking through

- To always be working on your business

Oct 5, 2016

Join us on Episode 10 of the show, as Lise delivers some valuable insights on how to achieve success in the Kindle Marketplace FAST. 

Lise is an established Kindle Author, having published over 20 books, and turning over $3-4K in her first 6 months alone. 

We discuss why it’s so great and also so important to do something you love, and how to be successful at it. Lise makes sure that people are aware that her intentions and motivations are to help people, and she is making a living from it. You’ll learn why it’s important to diversify your income and how to leave the jobs you didn’t want to do in the past, having a clear, motivated idea of what to do going forward.

Today’s show is really an inspiring lesson of why it’s important to be genuine, how to offer your value in a big way, and to really just enjoy what you are doing. 

To learn how to get a strong start in the Kindle Marketplace, you won’t want to miss this episode!

 

Links from show:

www.hustleandgroove.com - Lise’s side hustle training

www.lisecartwright.com - Lise’s Personal Site

www.stevescottsite.com - Steve’s Personal Site

 

Learn:

- How to keep a strong discipline

- How to be motivated

- To enjoy what you’re doing and do what you enjoy

- How to build a strong readership/list of readers

- Why cross promotion is important

- Lise’s advice for people trying to breakthrough

- Lise’s tips for driving kindle publishing sales

Sep 28, 2016

Today Marc is joined by Tom Morkes, the CEO of Insurgent Publishing. Tom started exclusively providing free content for his audience and used that relationship to successfully launch his products and the products of others. Tom has helped launch products such as Hustle by Neil Patel and Patrick Vlaskovits, The 7 Day Startup by Dan Norris, and a whole lot more.

Marc and Tom sit down to hear Tom’s journey, driven by the idea that he wanted to do creative work and not be dependent on anyone. Traveling freely with a full-time income from digital products struck a cord with Tom.

Starting with a simple eBook, Tom made sure he created something of value, and through referral, grew his business exponentially. We are lucky to have Tom share some of his best insights and motivations with us. Listen in to figure out how to crush it with your next launch.

 

Key Links from the Show:

www.tommorkes.com - Personal Site - Free courses

http://insurgentpublishing.com/about/ - Tom’s company

 

Learn:

- To weigh the upsides vs. the downsides of a venture

- to develop a skill set to make your company peerless

- Tom’s advice from breaking through

- 3 tips for product creation and launches

- Why recruiting affiliates is so important

- To always validate/beta test a product

 

Sep 21, 2016

On today’s episode, Marc is joined by Patrick McGinnis, venture capitalist and private equity investor. He is the author of “The 10% Entrepreneur” which is based on his ability to generate an income from a typical job and his entrepreneurial business at the same time.

Patrick joins Marc to discuss how he’s built a diverse portfolio of investments outside of his day job, and takes the time really go in deep about how and why he got there. Listen in to hear why the 2008 financial crisis was a bit of wake up call for Patrick, and in doing so, how he found pathways to more interesting and fun ventures. We’re fortunate to learn from Patrick’s experience, from his first steps all the way to his current investments. Find out why the “elevator pitch” is so important, and how to market a product that doesn’t even exist yet. 

We even hear a story of a journey across South America that lead Patrick to his favorite inspirational quote. Tune in to find out how you too can be a 10% Entrepreneur.

 

Learn:

- The Elevator Pitch

- How to market a product that doesn’t exist

- Patrick’s 3 tips for budding entrepreneurs

- Why building a team is so important

- To use your 10% to do many different things

- Recommendations for creating a great pitch

- Patrick’s advice for breaking through

 

Key Links from the Show:

www.patrickmcginnis.com - Patrick’s Personal Site

https://twitter.com/pjmcginnis - Patrick’s Twitter

https://www.facebook.com/The10PercentEntrepreneur/ - Patrick’s Facebook 

 

Sep 14, 2016

Today, we are joined today by Gina Horkey, a freelancer who has broken away from the constraints of a typical day job to work for herself very successfully. Gina joins Marc to talk about the journey from a career in personal finance to going solo, all while raising her two kids at the same time.

Gina and Marc discuss all manner of topics relating to her journey. Listen in to find out how Gina started out her freelance writing at 5 cents per word and has scaled it up to 50 cents per word, and thousands a month in revenue. We discover Gina’s determination to succeed, and her motivation to provide for her family. 

In this episode, Gina discussed how to find and pitch to clients and how she hires and pays her own employees, Gina shares such valuable information for entrepreneurs and freelancers alike, who are trying to find their own breakthrough. Tune in to get the low down on all things freelance.

 

Key Links from the Show:

www.horkeyhandbook.com - Gina’s Website and Blog

http://www.listgoal.com/ -  Useful web tool for email subscribers

http://twitter.com/horkeyhandbook -Gina’s Twitter

 

Learn:

- Hire help before you are ready

- How to use your niche to your advantage

- Spend 90% of your time finding clients

- Gina’s advice for entrepreneurs

- Gina’s 3 tips for freelancers

Sep 7, 2016

Today on Breakthrough Success, we are joined by Steve Scott, a highly successful Amazon Kindle Author. Steve generates six figures a year through his Kindle business. Having published over 60 books, and having a diverse publishing platform including audio books and podcasts, Steve has taken a little time out of his busy life to chat with Marc and share some great info.

Tune in to hear Steve and Marc discuss the world of Kindle Publishing, how Steve got started, and what it is that drives him to succeed. 

We’re lucky to gather such useful pieces of advice, covering everything from motivation, all the way to the most critical part of building an online empire. Steve divulges his top tips for successful publishing along with great general advice for any budding entrepreneur.

Listen in to find out why your “80/20” approach is so significant, and why fear is still a driving force for Steve. 

 

Learn:

- How to take daily action for your own benefit

- Why it is important to always stay hungry for more success

- Why it’s important to constantly reinvent yourself

- That failing 9/10 times is ok

- To make yourself fully accountable

- Why building email lists are so key to business

- Steve’s 3 key tips for writers

 

Key Links from the Show:

 

http://www.stevescottsite.com - Steve’s Personal Site

https://www.amazon.co.uk/Steve-Scott/e/B0098NFKNM - Steve’s Amazon Page

https://kdp.amazon.com - Kindle Direct Publishing

www.developgoodhabits.com - Steve’s site for good habits!

www.authority.pub - Steve’s Podcast/Blog on publishing

Sep 1, 2016

Our host Marc is joined by Jeet Banerjee, to talk about his very hands on approach in business. Jeet, originally a teenage entrepreneur, founder of Statfuse and JB Media Force, takes time to go through his ideas in the business world and his success to date.

Listen in to hear Jeet tell us about progressing from a teenager working for pocket money in a situation where he had no creative freedom or control, to finding a gap in the web design market and building his first company, before selling. Jeet talks about his hands-on approach to work, and why his motto of “Launch fast and fail fast” is so important to his success. Marc asks the questions you want the answers to, and covers everything from motivation to validation, with advice for all. Join us to find out what Jeet means by “Nail it, and then scale it”, and as always, hear our guest’s favorite inspirational quote. 

 

Learn:

- How being an entrepreneur can give you control and creative freedom

- Why setting bigger goals is important

- Why hiring a quality team with the same vision is key to progress

- How to be motivated by small successes

- Why “You only need to get it right once”

- Jeet’s advice for trying to breakthrough

- Jeet’s 3 key tips for growing a business

 

Key Links from the Show:

https://statfuse.com/ - Jeet’s Business

http://www.jeetbanerjee.com/ - Jeet’s Personal Site

Aug 31, 2016

On today’s episode of the show, Neil Patel takes time to join Marc to chat about entrepreneurship, the drive to succeed and his thoughts on business. Neil Patel is an entrepreneur running several multimillion dollar businesses such as QuickSprout, KISSMetrics, and Crazy Egg. Neil has been recognized for his success by such greats from President Obama to the UN. The Wall Street Journal called him “One of the top 100 influencers on the web”, and he continues to make his business grow among others.

Marc and Neil chat about the never-ending journey that is business, from his start as a teen at 16, to his current exploits. Neil divulges great information about keeping business always moving forward and we learn bits about how he’s developed his multi-million dollar companies, and how you too can attract 100,000s of visitors to your site. Once more, our guest shares one of his favorite inspirational quotes, and what it is that keeps him motivated and inspired.

 

Learn:

- Why hiring the right team is important

- Passion is key to success and motivation

- Why Neil finds business so addictive

- Why making mistakes can be productive

- Why developing habits is important

- Neil’s 3 key tips for entrepreneurs

 

Key Links from the Show:

www.neilpatel.com - Neil’s Website

http://www.copyblogger.com/ - Useful site mentioned in the show

http://apple.co/2c38K56 —Neil’s Podcast

http://amzn.to/2bUbhyy —Neil’s book Hustle

Aug 31, 2016

On Episode 3 of the show, Marc is joined by Brian Lang; Genius blogger, Digital Marketing Consultant, and E-commerce site owner. Join us as Brian goes in deep on blogging, and all aspects of his business.

Marc and Brian discuss blogging from the ground up, and offer advice on how to start your blog, how to get thinking about how your content will perform before you’ve even written it, and why blogging can be so valuable to both the writer AND the reader. 

Blogging and online businesses can be extremely tough ventures, so listen in as Brian and Marc offer nuggets of advice on how to stay motivated, why you should always persevere, and advice on how to really expand your network and audience. Staying inspired is a challenge, and Brian has a few ways you can do this. As always, our guest offers his favourite inspirational quote, and his key tips to a successful blog.

 

Learn:

- How to create quality content

- Why perseverance is key

- The importance of promotion

- Different sources of motivation

- How to use feedback to grow

- Why long term drive is important

- Brian’s key tips to a successful blog

 

Key Links:

- http://www.smallbusinessideasblog.com/ -Brian’s Business Blog

- http://www.mybabyshowerfavors.com/ -Brian’s E-commerce site

- http://buzzsumo.com/ - Mentioned website

Aug 31, 2016

 

Today we listen as our host Marc Guberti chats to Kindle Author/Blogger/Podcaster and Entrepreneur extraordinaire; Nick Loper. Nick runs SideHustleNation.com and has sat down to talk with Marc about all things Kindle, and much more.

We talk about the why and how of Nick becoming a Kindle book author, how he managed to gain authority and respect on his chosen subjects, and what it took for him to finally make a breakthrough.

Nick and Marc talk through getting a book out there, from initial concept to finally publishing a book and everything that is needed in between, as well as sharing valuable information on how to do well in the marketplace. We hear about the importance of having a good portfolio and to always have a solid outline of your goal, to enable you to write and move quickly.

Nick also shares some great entrepreneurial tips, inspirational quotes, and general good advice.

 

Learn:

- Why writing a book can increase your authority on a subject

- Publishing a book from start to finish

- The importance of a portfolio

- 3 Great tips for Kindle Publishers in the marketplace

- Why being able to sell a single asset repeatedly is so useful

 

Key Links from the show:

authormarketingclub.com - Jim Kukral’s website

sidehustlenation.com/ideas - Nick’s website

noisetrade.com - Free Publishing/music website

fiverr.com - Online marketplace

Aug 31, 2016

 

On the inaugural podcast episode, our host Marc Guberti speaks to business coach and host of the Creative Warriors Podcast: Jeffrey Shaw, who is here to offer us some key advice and thoughts.

We talk about how to get into podcasting, the technology that surrounds it, and everything that encompasses the process of getting a good podcast ready for the public domain. Jeffrey shares a wealth of insight into the podcast world, including why technology is second nature for the younger generations, why you should hire people to help with your work, and the idea of having a “Beta mindset”. 

Jeffrey takes the time to explain why learning never stops, and the challenges that he has faced in finding a breakthrough in his work and specifically his podcast. We discuss how it feels to have that accomplished goal, and to keep chasing more breakthroughs. We are also very fortunate to have Jeffrey’s 3 Key tips for a successful podcast. Listen to see what he has to say regarding the ever changing industry. 

 

Learn:

- How to start a successful podcast

- How to prepare and be ready for change

- Use of Keywords/Tagging, Social media networking

- Learning from others/Hiring the right people

- How Jeffrey worked towards his chosen lifestyle

- How to have a clear vision of your project

- Jeffrey’s 3 Key Tips to a successful podcast

 

Key Links from the show:

http://creativewarriorsunite.com/#about - Info on Jeffrey Shaw

www.weekofthewarrior.com - Jeffrey’s free 7-day course

www.creativewarriorsunite.com - Jeffrey’s Website

http://creativewarriorsunite.com/#creative-warrior-unleashed - Business Coaching

1